Like us on Facebook to Unlock a Coupon for a Free Del’s Frozen Lemonade
This week we are launching a social media marketing campaign for Del’s Frozen Lemonade in Miami Florida. When people like the page facebook.com/delsmiami they will unlock a coupon for 1 free drink. We’ll be measuring the amount of new likes and fan engagement over the next 2 weeks. To promote the campaign offline, we’ll be posting flyers on all of the Del’s Frozen Lemonade stands around Miami. The stands will also have business card size mini flyers to hand to customer to promote the campaign.
Choosing a Facebook Marketing App
There are a bunch of different Facebook marketing apps that offer the Like us for a coupon service. We decided to use one that offered a free trail and will not actually cost us anything until the page has over 300 fans. It was very important for our Facebook coupon campaign that the app gave each user a unique code, so we can track the codes after they are redeemed. The app we use even lets us give people scannable barcodes, so we can have the Del’s employees scan them in right from their smartphones. If you would like to learn more about how we can use Facebook marketing to boost business for your company give us a call at 305-942-8392.
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