How to Create a Content Marketing Strategy In the internet marketing world, content is king. We’ll show you how to attract more new customers to your business with content marketing online. Follow this introductory guide to creating the best content strategy for marketing your business online. Set your primary goals: “Our goal is to establish … Continued
You don’t have to write in order to get the attention of Google algorithms… you have to write in order to get the attention of people who will share it. So, let’s kick SEO to the curb and just write viral posts. If you think that sounds like I’m out of my mind I can […]
Every website needs an audience. And every audience needs a goal. Advocating for end-user needs is the very foundation of the user experience disciplines. We make websites for real people. Those real people are able to do real things. But how do we get…
Maternova is a social start-up creating a global marketplace for resources and technologies for saving newborns and mothers. In today’s strategy session, we stepped outside the box, ignoring the conventional social media strategies that rely on news syndication and polling. We began creating a content strategy that uses the best features of each social network … Continued